Real-Time Data Could Be Key In Achieving Net Zero Targets

Companies are famous for their animal imagery. We’re all familiar with unicorn businesses; elusive, mythical, technological creatures valued at over $1bn. Then there are “zebra” organisations, defined by their combination of profitability (black) and impact on society (white). And, according to Harvard Business Review, we’re now entering the era of the “camel”; companies well-suited to the current macroeconomic climate through their ability to “survive for long periods without sustenance”.

Cheery…