Early this year French oil company, Total, changed its name to TotalEnergies. In the summer, TotalEnergies introduced itself to the world with a slick advertising campaign claiming boldly but not incorrectly that “Energy is life…Energy is reinventing itself… The hydrocarbon producing energy giant Total is transforming itself and has become TotalEnergies” including a stylish new logo.
This event made us think both of Shakespeare (“What’s in a name?”) and greenwashing at the same time. Looking at the newly…Total Is Still Betting Big On Oil Despite Renewable Push
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